| English | German |
| affinity marketing | Affinitätsmarketing (Selling products or services to customers with similar interests on the basis of their established buying patterns or preferences. Additionally, several noncompeting advertisers may join together to develop a single targeted campaign) |
| e-mail marketing | E-Mail Marketing (An organized process of communicating with prospects and customers via e-mail) |
| E-Mail Marketing Service | E-Mail-Marketingdienst (An online service for your Marketing Campaign that allows you to acquire and manage e-mail lists, and to track the results) |
| Marketing Automation | Marketingunterstützung (The sub-title for the Marketing button on the main view of CRM) |
| marketing campaign | Marketingkampagne (A marketing program designed to accomplish a specific result, such as introducing a new product or increasing market share. The main way to accomplish this result is through communicating the benefits of a product or service to people and businesses. Campaigns often include more than one communication method, such as print advertisements, promotional discounts, and direct mail) |
| Marketing Campaign | Marketingkampagne (A feature that helps a business owner market/sell/bring visibility/increase awareness about their business through advertising) |
| Marketing Campaign Planning | Planung einer Marketingkampagne (A template that outlines the various considerations you might need in order to plan a marketing campaign in your organization. Planning a marketing campaign begins with understanding you position in the marketplace and ends with collecting data and analyzing campaign effectiveness) |
| Marketing Event Planning and Execution | Planen und Ausführen einer Marketingveranstaltung (A template that outlines the main categories that you should consider when beginning to plan a marketing event. Use this template to assist you in walking through key event elements while you are in the planning stages) |
| marketing list | Marketingliste (A group of accounts contacts or leads who are identified through their demographics as people or businesses who might be the most receptive to a campaign. For example to introduce a new product you can create a marketing list of accounts that have previously purchased similar products and send them brochures about the new product) |
| marketing preferences | Marketingeinstellungen (Product settings that someone chooses to receive or reject promotional mailings from Microsoft or partners) |
